The Strategic Stars of Account Planning are Coming to Miami
The next Miami Ad School Boot Camp for Account Planners is at our Wynwood headquarters. Here are a few of the instructors that will give you the skills you need to start your strategy career.
ACCOUNT PLANNING—AN OVERVIEW
Christopher Owens
Brand Planning Group Head @ The Richards Group
UNDERSTANDING THE BRAND’S ISSUE
Anthony Mariello
Global Strategy Director @ Droga5
THE BRIEF AND BRIEF WRITING
RP Kumar
Executive Vice President, Global Director, Strategic Planning,
Insights and Research @ Ketchum
AND
Archana Kumar
Chief Strategy Officer @ MediaCom
QUALITATIVE RESEARCH
Kristina Jenkins
Chief Strategy Officer @ Zambezi, LLC
QUANTITATIVE RESEARCH
Brian Miller
Director, Consumer Intelligence @ SapientNitro
PROOF: MEASURING IMPACT
Stewart Adrian Pratt
SVP, Strategy Analysis @ DigitasLBi
Kick Start Your Career: The Boot Camp for Account Planning is Back in Miami
Miami Ad School’s Boot Camp for Account Planning is an intense, 12-week-long, true-to-the-business educational experience developed to give you the tools to join the ranks of professional strategists and planners. You will be introduced to a new piece of the planning puzzle every week, from quantitative and qualitative research to finding insights and writing creative briefs. You will see what it’s like to work with creative teams too. You’ll be partnered with art directors and copywriters to collaborate on a live brief from a real client.
The next boot camp in Wynwood starts on January 3, 2017.
